Analysis of Cultural Conflicts Between China and the West From the Perspective of Cross-cultural Communication
Abstract
With the trend of economic globalization, the communication activities and personnel exchanges between China and West under different cultural backgrounds are increasing
rapidly
. In the face of different cultural backgrounds, customs and
social values
between China and west
are different. The
cross-cultural communication ability
is important to
avoid
cultural conflict
跨文化交际视角下的中西方文化冲突-6127字.docx