北京理工大学珠海学院
2022
届本科生毕业论文
An
Analysis
of
Huawei’s
Overseas
Advertising
from
the
Perspective
of
Cross-Cultural
Transmission
Abstract
In
the
context
of
economic
globalization,
Chinese
enterprises
continue
to
enter
overseas
markets
and
go
global,
but
due
to
the
cultural
differences
between
China
and
the
West,
their
foreign
publicity
was
once
hindered.
Therefore,
the
overseas
advertising
of
跨文化传播视角下的华为海外广告分析-7353字.docx