Abstract
In recent years, social commerce in China has reached the stage of mature development
and tends to transition. Various social commerce platforms have mushroomed and grown
stronger. Some social commerce enterprises have established their position in the social
commerce market with the help of unique development and drainage methods.At the same
time, in recent years, cultural goods burst fire, also let many people find that the economic
benefits, but few scholars at home and abroad
文化认同视角下社交商务对消费者购买意图的影响研究-28905字.pdf