Abstract
This article will discuss four parts of creative marketing communication in tiktok era.
The first part is the rise of short video in the vertical screen era. The innovation of short
video has brought us great convenience. The second part is the successful marketing
strategy of short tiktok and the changes of the live and selling mode. The third part is
about the problems of the tiktok marketing communication, and how to fulfill their
responsibilities. The crudely made part of the f
竖屏时代抖音短视频的创意营销传播-7950字.pdf