Abstract
With the continuous development of media economy, major satellite TV has
launched "talent show fever","star selection fever" and star traffic driven high ratings
series. Fans' preferences are directly related to word-of-mouth and ratings. The
current media environment is the key to the success of cultural variety shows. It is
very important to respect and meet the needs of the audience. In the era of financial
media, cultural variety shows have been severely impacted by new media,a
粉丝经济背景下文化类综艺节目的突围-9312字.pdf