Abstract
With the vigorous development of e-commerce in China, the operation system of the garment industry is also more transferred from offline to online. Especially in recent years, the rise of online marketing methods such as "short video marketing" and "live delivery" has changed the operation mode of the traditional garment industry to a great extent. In today's clothing industry dominated by market reputation and evaluation, compared with other industries, its operation pays more attentio
服装电商运营管理研究-10708字.docx