Abstract
Withthedevelopmentofnationaleconomyandtheprogressofsocialcivilization,
people'slivingstandardsareconstantlyimproving,thepursuitofbeautyismuchhigherthan
before,andtheproportionof"beautifulconsumption"isalsoincreasing;atthesametime,the
scaleofthedomesticcosmeticmarketisconstantlyexpanding.therehaveemergedmany
domesticcosmeticbrandsfavoredbyconsumers.Amongthem,thenewdomesticbeauty
make-upbrandsrepresentedbyperfectdiary,florasis,timagehavedevelopedrapidly,
changingthesituationthatthedomesti
国货彩妆品牌完美日记的营销策略研究-19541字.pdf